Eyeforpharma Barcelona 2018: this great event gave Trueblue the chance to seize the opportunity offered by the Internet and Business Intelligence relationship
Integrate, monitor and analyse data for the business of pharma companies
Trueblue provides its solutions, staff and organization to manage these activities on behalf of the pharma companies according to a Business Process Outsourcing- BPO approach.
Besides, the modules of the Pharma CRM Trueblue Suite are deeply connected to the BPO offered services, as their aim is to manage services in the most efficient way and minimize manual error.
In addition to the Customer Match & Clean Service and the Business Reporting Service, other dedicated services are grouped in the following three areas:
Territories management, reorganization and monitoring and starting-up activities for new lines or Business Units
Inbound and/or outbound calls and Web 2.0 channels integration
Expenses, meals and lodging check and consistency of the car mileage check
Planning samples delivery and check over delivered and stock samples
Operational congress management activities
Thanks to its cooperation with various multinational companies, Trueblue is highly qualified in providing a Match & Clean Service, which can be delivered as:
This service permits to:
Through automatic extractors, data from multiple systems and/or Corporate Databases are daily uploaded into the unique Customer Database.
Afterwards, the following activities are performed in a dedicated Validation Tool:
Thanks to the experience directly gained with its Field Force Effectiveness services, Trueblue boasts the creation of a couple of hundreds reports based on over 300 KPIs, sorted by relevance and data source.
Moreover, its skills are developed for and dedicated to the Life Sciences industry only.
Therefore, Trueblue’s Business Reporting Service is able to supply a set of dedicated, user-friendly and flexible reports also to Companies that do not intend to buy the entire Data Warehouse suite.
Trueblue provides this service through two steps. First, an analysis is performed, whose objective is to define, select and validate data sources and architectures. Then, the Customer Data warehouse solution can be easily configured and developed.
Standard reports provided by the Business Reporting Service analyze not only activities’ data from the CRM but also internal and market sales data - IMS. The infrastructure built and used by Trueblue to implement the Customer Data warehouse system enables the customer to integrate and manage new information and data from several other sources at any time, Initiatives, Hospital Tenders, Key Account Managements, Websites, Semantic Intelligence.
These reports can be delivered in two formats:
Business Reporting Services are based on Trueblue’s Cloud Computing architecture.
Trueblue’s Private Cloud Infrastructure and the SaaS approach are part of its strategic roadmap towards the Cloud Computing. Thus, all Trueblue’s solutions are now available as SaaS.
Trueblue’s Private Cloud Computing infrastructure, hosted in its own Data Center, permits to use Trueblue’s solutions without installing them on premise into the customer’s data center.
This is the most flexible solution for customers preferring to buy Trueblue’s suite. First, they would not need to install, adjust and maintain their infrastructure, which can be a burden.
Second, they would avoid licensing software costs, which are required when an on premise solution is adopted.
Finally, delivery times are very short, as no customization is needed and the users’ number can change anytime.
Moreover, on the one hand the renowned convenience of Trueblue’s systems has not changed,
on the other hand the usual process required for the on premise installation is no longer needed. As a matter of fact, both business software and data are protected and stored in Trueblue’s infrastructure and are segregated for each client.
The start-up of a new CRM solution has never been easier!
Therefore, the Private Cloud Computing solution offers several advantages: